Oracle Database 12c Introduced 

Customers and partners worldwide are using Oracle Database 12c to manage their critical and complex data workloads. The latest release, Oracle Database 12c Release 12.1.0.2, is generally available and includes Oracle Database In-Memory, an option designed to power the real-time enterprise, enabling better and faster business decisions by accelerating the performance of Oracle Database applications.

By leveraging the Oracle Multitenant architecture that simplifies database consolidation in the cloud, organizations around the world have deployed database as a service (DBaaS), allowing them to manage multiple databases on a shared, scalable, and agile database platform.

With DBaaS facilitated through Oracle Database 12c, customers have improved server utilization and streamlined database management, all while retaining database isolation and with no application changes. Many Oracle PartnerNetwork partners have deployed their applications on Oracle Database 12c to gain a competitive advantage for themselves and their end users, making it one of the most rapidly adopted technologies in the Oracle partner ecosystem. By hosting clients' databases in the cloud with Oracle Multitenant, partners are passing along cost savings to their customers through streamlined management, shared resources, and trusted security.

This latest release of Oracle Database 12c also enables customers and partners to:

• Easily develop applications with new types of data. With JSON support in Oracle Database 12c Release 12.1.0.2, organizations can store JSON document data in their Oracle Database and query it through traditional SQL and RESTful interfaces.
• Accelerate database and data warehousing performance. Attribute clustering is designed to ensure that related columns in a database are physically stored together for faster access.
• Simplify delivery of mission-critical DBaaS environments. A new Rapid Home Provisioning feature in Oracle Database 12c simplifies provisioning, upgrade, patching, and maintenance of multitenant database cloud environments.