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Dynamic Pricing: Here to Stay?
Electronic displays are everywhere, from billboards to airport flight directories. Despite their cost, these displays are ideal for situations when their content frequently needs to be changed. So why ...Full Article
Adobe Branches Out for Retail Analytics
For most consumers, the name Adobe means one of two things: it’s either the program you use for editing photos, or the program you use for reading PDFs. But ...Full Article
SAP Survey Finds Retailers Starving for Tech Talent
When it comes to technology, retailers are struggling to find professionals with everything from managing analytics to simply operating basic equipment, according to a survey by SAP. Although retailers ...Full Article
Smartphone Role Falls Short of Retail Hopes
Although retailers have a lot to look forward to in near field communication-enabled (NFC) smartphones, which are slated to give the sector a boost by delivering consumer data while ...Full Article
Will Apple’s iBeacon Spell the End of NFC?
Already retailers have tapped into the bluetooth and WiFi capabilities of many smartphones to learn more about shoppers’ behavior as they travel through stores and shopping malls. But with ...Full Article
Senator Releases Code of Conduct for Retail Tracking
Whether you’re applying for a job or are simply protective of your Web-browsing history, the mantra has been the same for years: be careful what you put on the ...Full Article
New Findings Emerge from In-Store Analytics
According to Gartner’s 2013 BI (Business Intelligence) Magic Quadrant, spending for retail analytics is on the rise. The firm estimates that as BI and analytics rise on retailer’s own ...Full Article
Nomi Raises $10M to Expand Retail Analytics
As in-store analytics gain momentum, Nomi, a New York-based marketing optimization platform founded by Salesforce alumni, has raised $10 million to finance its jump beyond the borders of apparel ...Full Article
MasterCard Translates Card Swipes to Consumer Know-How
As the digital marketplace explodes Andy Mantis, group head of Business Solutions for MasterCard Advisors, says that retailers must work harder than ever to stake its claim to an ...Full Article
Lexmark Director Talks Key Trends for Retail
With 2.5 quintillion bytes of data generated every day, retailers are asking themselves the question, ‘How do we get our arms around this information?’ “It’s out there—the problem is ...Full Article